The four cornerstones of our vision highlight the fundamental principles of our company – where we want to go and how we go about getting there
We want to be reliable
We are a Swiss family company which emphasises fairness, loyalty, security, stability and continuity in all its activities. We are rooted in the local community, and are internationally active.
We want to be healthy
We produce products which are healthy and enjoyable.
We want to offer superior quality
We only work with producers who meet our high quality standards, so that we can produce our freshly roasted products each day.
We want to be innovative
We continuously search for new products which meet our notions of healthy nutrition.